“She said, ‘Do you understand what is expected of you? Do you understand how much you have? Don’t disappoint,’ and I was like, ‘I’ve gotta work hard to not disappoint,'” Ford says.
Ford has a vision for Land O’Lakes. She wants to transform people’s perceptions of the butter and cream company and refocus attention on the efforts it’s making in the ag-tech space.
“My vision is to continue to invest in technology,” she says. “You have to have agility. E-commerce and e-business and technology is disrupting all industries, including agriculture, and there’s an opportunity when you have an insight-driven, technology-focused company, as I believe Land O’ Lakes is.”